Google Ads has become a crucial tool for organisations wanting to grow traffic, increase presence, and enhance conversions online. For companies situated in Manchester, collaborating with C2 Marketing Google Ads agency in Manchester might be a game-changer. Whether via search ads, display ads, or video campaigns, our Manchester Google Ads agency concentrates on producing outcomes that fit client business objectives.
Our local knowledge helps companies contact the correct audience with the correct message at the correct moment by assisting them to grasp regional trends, target markets, and competition landscapes.
Get in touch
Success from your Google Ads campaigns depends on selecting the correct experts. C2Marketing professionals have a great awareness of the sophisticated tools and capabilities of the platform, which enables them to design effective campaigns producing observable outcomes.
Our professionals guarantee that every campaign is exhaustively created to meet corporate objectives by our mastery of keyword research, bid tactics, ad copywriting, and performance analysis. Our knowledge also spans keeping updated with the most recent Google Ads Manchester trends, algorithm tweaks, and best practices. Adapting campaigns in real-time to seize new possibilities and steer clear of risks depends on this insight.
Our Google Ads management in Manchester goes beyond just arranging a few ads and watching outcomes. To guarantee that your advertising expenditure is being used wisely and effectively, constant monitoring, optimisation, and strategic improvement are needed. Whether your campaign is local or UK-wide, expert Google Ads management is absolutely essential for steady development.
C2Marketing Google Ads management will investigate keywords in-depth, control bidding tactics, examine ad performance, and hone targeting.
Get Started
For businesses in Manchester, Google Ads is a critical part of staying competitive in a busy and diverse market. By targeting specific locations and demographics, you ensure your ads are seen by people most likely to convert. With its powerful keyword targeting, Google Ads helps businesses in Manchester drive high-quality traffic to their websites and boost conversions. Whether you’re looking to improve visibility or generate leads, Google Ads is a must-have tool for businesses aiming to succeed locally.
Market & Keyword ResearchOnce we gain a thorough understanding of your product or service, we’ll conduct in-depth market and keyword research. This involves examining the phrases your competitors are targeting, analysing your website and existing campaigns, and reviewing thousands of relevant keywords and phrases. A scientific approach is key to building successful PPC campaigns.
Build Campaigns and Create Ad GroupsA common mistake many PPC beginners make is setting up only one ad. Once we’ve agreed on a budget, we’ll select multiple keywords and organise them into distinct campaigns. These campaigns are further divided into ad groups, allowing us to track the performance of each group individually. This structure enables us to concentrate on the ads that are driving profits for your business.
Write Ad CopyCompelling ad copy is crucial for a successful PPC campaign, as it’s what persuades people to click on your ad. Crafting exceptional ad copy is a blend of creativity and data-driven strategy. The copy must not only be persuasive but also relevant to the target keywords and compliant with the ad platform’s strict guidelines.
Set Ads LiveAt this point, everything is ready for the ads to launch. We’ll establish the campaign’s maximum daily budget and configure the necessary settings. By utilising an optimised campaign structure, we ensure the data is clear and easy to interpret, maximising the quality score.
Monitor & OptimisePPC is one of the most quantifiable advertising platforms available. With the ads now set up and live, the real work begins. We’ll leverage data-driven insights—such as CTR (click-through rate) and impression share—to optimise each ad. This involves reallocating funds to ads that are performing well while discontinuing those that aren’t effective. This process, known as optimisation, ensures that your ROI (return on investment) improves over time.
Market & Keyword ResearchOnce we gain a thorough understanding of your product or service, we’ll conduct in-depth market and keyword research. This involves examining the phrases your competitors are targeting, analysing your website and existing campaigns, and reviewing thousands of relevant keywords and phrases. A scientific approach is key to building successful PPC campaigns.
Build Campaigns and Create Ad GroupsA common mistake many PPC beginners make is setting up only one ad. Once we’ve agreed on a budget, we’ll select multiple keywords and organise them into distinct campaigns. These campaigns are further divided into ad groups, allowing us to track the performance of each group individually. This structure enables us to concentrate on the ads that are driving profits for your business.
Every project begins with a discovery phase. During this time, we’ll gain insights into your products and services while also understanding your customer profiles. Next, we’ll conduct an audit of any existing ad campaigns to identify strengths and pinpoint areas for improvement.
Now that we have a solid understanding, we can begin developing a strategy. We’ll collaborate with you to establish the key performance indicators (KPIs) that align with your overall marketing objectives. After that, we’ll create a detailed plan outlining how to achieve these goals.
Finally, we implement the carefully crafted strategy. In PPC ad campaigns, this phase is just as crucial as the planning stage. We’ll adopt a data-driven approach to optimise your campaigns and provide you with regular reports to showcase the results we’re achieving.
Google AdsGoogle is the most widely used search engine globally, so if you’re not advertising there, it’s important to consider why not.
Our team consistently keeps abreast of the latest developments in Google Ads to design the most effective campaigns for your business.
Google ShoppingGoogle Shopping is an excellent platform for physical products. If you have an e-Commerce website, your products can appear on the first page of Google with images, information and a price. That means customers have all the information they need to make a purchasing decision.
Facebook AdsFacebook ads are a powerful tool for enhancing content visibility and driving traffic to your website, whether you’re promoting cornerstone content, ad copy, or blog posts. With over 2.9 billion active users, Facebook provides a vast audience that can be strategically targeted to ensure your content reaches the right people.
Amazon AdsAmazon ads are an essential tool for sellers looking to boost product visibility and drive sales directly on the platform. As one of the largest e-commerce marketplaces in the world, Amazon provides a unique advertising ecosystem that allows sellers to connect with millions of potential customers actively searching for products.
Paid Social AdsPaid social ads are a powerful tool for businesses aiming to reach new audiences quickly and efficiently. In today’s digital landscape, where competition for attention is fierce, leveraging paid advertising on social media platforms can significantly enhance your marketing strategy.
RemarketingRemarketing is a strategic approach aimed at converting window-shoppers into paying customers by targeting individuals who have previously visited your website but did not complete a purchase. This tactic leverages user interest and intent, providing businesses with a valuable opportunity to re-engage potential customers and drive sales.
Google AdsGoogle is the most widely used search engine globally, so if you’re not advertising there, it’s important to consider why not.
Our team consistently keeps abreast of the latest developments in Google Ads to design the most effective campaigns for your business.
Google ShoppingGoogle Shopping is an excellent platform for physical products. If you have an e-Commerce website, your products can appear on the first page of Google with images, information and a price. That means customers have all the information they need to make a purchasing decision.
Boost your business with C2 Marketing, a leading Google Ads agency in Manchester. We create data-driven, high-ROI campaigns tailored to your goals. From PPC management to ad optimization, our expert team ensures maximum conversions and brand growth. Partner with us for smarter, result-driven advertising.
Search Ads
Mobile Ads
Display Ads
Shopping Ads